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Gus Makes Latka 250 Fastest Growing SaaS Company List

Natalia Salinas · 3 febrero, 2021 · 2 minutos de lectura
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Since 2015, we’ve raised $1.5 million to grow faster and build out our 41 person team to better serve you. Today over 45 of you use our tools and many of you have upgraded to our new product offerings giving us a very low customer churn rate. Thank you!

As we’ve grown, our CEO Pablo Estévez has spent time sharing our growth story with podcast host Nathan Latka. The show has passed 13m downloads and our profile has been viewed over 30,000 times. You can listen to the last podcast here: ??

In addition to the podcast, each year Latka publishes the Latka 250 – a list of the fastest growing SaaS companies. This year, 5,091 companies applied and just 5% made the list.

We’re thrilled to share that we grew 55.5% between Dec 2019 and Dec 2020 and look forward to growing another 100%+ this year with new product offerings. 

Gus: Unlocking customer data to make B2C communication proactive and personalized

We use AI to revolutionize the customer experience of brands through FLUX: a no-code platform that enables organizations to design personalized conversations across the messaging platforms and send the message that users want to hear at the right time and channel. We create predictive interactions because we understand that there is more value in preventing a user from calling than in automating the call.

FLUX by Gus is the first CX platform that involves 1) a no-code chatbot builder that enables brands to design AI powered conversational experiences, and 2) a workflow engine that allows our customers to send personalized and proactive communication via messaging to their users (i.e. If John does X on the website and Y on the CRM send a proactive bot they helps him complete Z).Flux unlocks for the first time a massive amount of user data to enable predictive and personalized communication levels never achieved before!

Flux 2.0 by GUS

How The Rankings Work

Nathan Latka sold his SaaS company in 2015 before launching his SaaS CEO Podcast and database at Each year he gets revenue growth figures from SaaS CEO’s and confirms the revenue via email with the CEO. The rankings take December 2019 monthly recurring revenue annualized (multiply by 12) and compare to revenue 1 month ago (December 2020). 

The companies are then split into three buckets since it’s easier to grow a $1m company 300% compared to a $10m company. The three categories are $1m-$10m, $10m-$20m, and $20m-100m. 

In total, the top 250 companies do $8.5 billion in revenue, service 2.2 million customers, and have raised a total of $12 billion dollars. 

You can see a digital version of the top 250 SaaS companies here and find the deeper story on our growth in the March issue of Latka Magazine. 

Thanks to all of you for helping us land a spot in the Latka 250 for 2020. We look forward to another 6 years of helping you build your businesses!

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Natalia Salinas

Natalia Salinas